You can send a powerful message this summer with something as simple as a butterfly.
With your help, we’re sending butterflies throughout the social media universe as a sign of hope and resilience in the quest for a world free of lung cancer. We’re calling it #ButterflySummer. And with World Lung Cancer Day taking place on August 1, it’s the perfect season for our message to take flight.
Colors of connection
Four colors represent how we are connected to lung cancer:
Gold is for those living with a lung cancer diagnosis.
White represents those who care about someone with lung cancer.
Blue stands for those who have lost someone to lung cancer.
Navy is for all who support lung cancer research.
Share your butterfly
Being part of #ButterflySummer is as simple as posting a butterfly on your feed. Any and all kinds of butterflies:
- real butterflies
- butterflies on clothes or jewelry
- signs, street art, sidewalk chalk
- stickers, drawings
- temporary (or real) tattoos, face paint
Photos, videos, stories, reels, we want to see them all. If you are inspired to do so, show your color and your connection in your post.
Anyone can take part in this movement, on any social media platform – so spread the word!
Tag #ButterflySummer
Use the hashtag so we can find your posts to like, comment, and re-share them! You can also tag LCRF on these platforms:
- Instagram & Facebook: @lungcancerresearchfoundation
- LinkedIn: @lung-cancer-research-foundation
- Bluesky: @lcrf.org
- X: @lcrf_org
World Lung Cancer Day
Since 2012, World Lung Cancer Day is observed every year on August 1 to raise awareness of lung cancer issues.
World Lung Cancer Day is an opportunity to raise our butterflies high. The world needs to know:
- Anyone can get lung cancer. All you need are lungs.
- Early detection saves lives.
- Survival rates are on the rise, but it’s not enough. We need more research, and we need it now.
Share your connection, join in solidarity with everyone working toward a cure, and inspire others to do the same.
Other ways to get involved
If you want to take your support even further, here are a few more things you can do.
Walk with us!
Grab a friend and register for a Free to Breathe Walk – in person in Chicago and Kansas City, or as part of our Anywhere Walk. Make memories while you make a difference!
Make a donation.
Your donation in any amount will lead to better outcomes and longer lives for patients with lung cancer!